The Review: Still writing the news. But it’s way more than a newspaper.
Founded in 1893, The Review has thrived as a weekly community newspaper, winning awards and continuing its mission of independent community journalism. But as with every business, change is ongoing and as The Review prepares for its 125th anniversary, it will be celebrating its heritage while celebrating dozens of new initiatives.
The Review has been owned by publisher Louise Sproule since 1992; she celebrates 25 years as publisher in 2018. In 2004, she relocated the business from its previous location at 41 High Street (where the business had been located since 1919), to 76 Main Street in Vankleek Hill.
The business had been in the Boyer family for 65 years when Sproule acquired it.
What The Review can do for Vankleek Hill and for other small communities in our region is always top-of-mind at the newspaper offices. The news world used to be just writing about important issues. When communities are concerned about cement plants, wind farms, oil pipelines, clean water and sustainable development, that is what we write about. But The Review also helps not-for-profit causes, with advice, support, and every year, donates more than $50,000 in advertising to assist grass-roots community events and fundraisers. The Review organizes Yes, Women Can, the annual Christmas Home Tour and staff work hard to participate in community events in any way they can. In 2017, The Review’s new website will become the central contact point for news and advertising. Publishing stories online first is now the norm; contributors will have additional access to faster publishing of their submissions and every element of what The Review does is growing as it is offered online to a larger audience.
Example: Livestock perished in a recent fire. That story, shared on Facebook, had 240,000 views in just under 24 hours. Ensuring that local businesses are able to tap into online audiences using The Review is the aim. It used to be just about getting your ad in the newspaper every week; now, The Review can help local businesses use affordable advertising to get their businesses in front of a large online audience.
This blog series is brought to you by the Vankleek Hill Business and Merchant Association, with the collaboration of The United Counties of Prescott and Russell. Our goal is to introduce you to our members (2016). These amazing business owners work hard behind the scenes to run wonderful businesses around Vankleek Hill. All photos by Jan Amell Photography.